SquareUp
SquareUp
“Your Always-On Customer Understanding Department”
AI-native consumer research - Design. Recruit. Run. Analyze. Share.
Validated by over 120 leaders across different companies and departments
Over 30 clients in Hot interests waiting for our pilot Completion & Product Onboarding
55% average response rates in cold calling as compared to 45% when done by humans
The opportunity
Compounding annual growth · 5-year forecast
Worldwide market opportunity
Our wedge of multilingual, cross-border corridors is $15.5B market growing at 22% CAGR is currently uncontested even by AI-native global players. India → US (+40% YoY) is the fastest growing corridor in the world (which is our direct wedge).
The brief
Great consumer companies talk to their customers and understand them before taking any decision. Our research after talking to over 120 leaders concludes that talking to customers is hard and truly understanding them is even harder. SquareUp solves for above issues AI-natively becoming your AI customer understanding department.
The edge
Better than humans across from designing briefs -> recruiting right people -> drafting right questions -> conducting interviews in right manner without any human biases.
Why now
Markets are moving from Millennial-first markets to GenZ-first. Majority of the studies/researches done so far have to be re-done. VoiceAI has crossed human benchmarks last month, enabling us to conduct conversational mom-test style interviews without any human biases.