Bloc
Bloc
“Dyson meets insect control”
Bloc is building design-first, non-toxic insect control products for homes and hospitality spaces.
Monthly recurring revenue across D2C and hospitality channels
Return on ad spend - best-in-class performance marketing
Premium positioning translates to healthy unit economics
Annualized from current MRR · scaling B2B installs
The opportunity
Compounding annual growth · 5-year forecast
India total addressable market
Worldwide market opportunity
The global pest control market is expected to cross $40B+ in the coming years, driven by urbanisation, hygiene awareness, and climate-related insect problems. India alone represents a massive underserved market.
The brief
Mosquitoes and insects remain a massive everyday problem across homes, restaurants, and outdoor spaces, yet most existing solutions rely on harmful chemicals or poor user experience. Bloc is building aesthetic, non-toxic insect control products powered by smart product design.
The edge
Unlike traditional mosquito repellents and sprays, Bloc's products are non-toxic, design-first, and built for modern spaces.
Why now
Consumers today are actively moving towards safer, chemical-free lifestyle products, while hospitality and premium spaces are looking for aesthetic solutions that fit modern environments. Despite being a massive category, insect control has seen very little product innovation.